Michelle Colero is the Vice President of the World Bladder Cancer Patient Coalition and serves on its Board of Directors. She is also the Executive Director of Bladder Cancer Canada, where she leads the organisation in its mission to promote patient advocacy, increase awareness, and fund research for the 80,000 Canadians living with and beyond a bladder cancer diagnosis. She is an experienced leader in the not-for-profit sector with over 20 years of progressive leadership positions developing and executing strategies while delivering successful campaigns for local, national and international health, social services and environmental charities.